Leadership

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Harold “Hal” Whitmore Ph.D

Cheif Executive Officer

With over 30 years of experience in business consulting, Hal leads the company with deep expertise in market research, data science, and media strategy. Hal also has hands-on experience delivering Microsoft-based product solutions, helping clients integrate technology with business goals. His leadership is grounded in strategic insight, practical execution, and a deep understanding of evolving markets. Hal is committed to guiding clients through complex challenges with clarity, focus, and results that matter.

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Rajiv Malhotra Ph.D

Head of Data Science & Statistical Modeling

As Head of Data & Analytics, Rajiv leads the strategy and execution of advanced analytics across our client portfolio. He is an expert in industry-standard methods, platforms, and modeling techniques—ranging from predictive analytics and machine learning to cloud-based data ecosystems. Rajiv’s deep technical knowledge and business-first approach help organizations unlock the full value of their data.

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Kathleen Broderick

Cheif Marketing Officer

Kathleen brings over two decades of experience leading brand and marketing strategy for some of the world’s top agencies. Before joining our team, she held senior roles at firms like BBDO, where she led campaigns for global brands across tech, healthcare, and consumer sectors. As CMO, Kathleen drives creative vision, growth marketing, and brand strategy with a sharp focus on data, storytelling, and measurable impact.

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Grant Ellison CFA

SVP of Consulting Services

Grant leads our consulting services with a sharp focus on financial analytics, strategic insight, and results-driven execution. With a background in investment banking, including years at firms like J.P. Morgan, he brings deep expertise in financial modeling, performance analysis, and risk management. As a CFA charterholder, Grant blends analytical precision with strong leadership, guiding clients through complex financial challenges and high-impact business decisions.

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Mateo Ramírez

Cheif Operating Officer

Mateo brings over 20 years of experience in marketing and strategic development across North America. Before joining our team, he held key roles at Citimex, where he led cross-border business initiatives. Mateo specializes in North American marketing strategy, business growth, and organizational development. Known for his ability to unite diverse teams, he has a talent for creating shared goals and driving collective success.